In Concordia, when playing the Praetor card, can you buy two personality cards at once?

In the classic German-style masterpiece "Concordia": When I play the "Praetor" card from my hand, the rules state that you can buy 1 or 2 personality cards. When buying two cards, are the additional cloth or cash costs printed on the cards calculated together, or does the second card need to be doubled?

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